Insight • Qualitative Research • Strategy
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Find Your Brand’s Magic
“Alchemy is another word for magic, and the whole point of magic is that it is inexplicable.”
Mix It Up With Alchemy
Strategy
Original strategies don’t come from obvious insights. We know how to illumiate novel insights into new brand territory.
Hispanic Market
We help brands develop a special chemistry within a variety of Hispanic cultures and bi-cultural populations.
Creative Direction
Want research that will elevate and inspire fresh, original creative work? Alchemy delivers insights that drive creative magic.
Insight
Unexpected. Compelling. Fresh. Alchemy lights the way to the kind of insights that create brands that shine.
VOC
Alchemy combines the right tools, techniques, and methodologies to accurately understand and interpret the voice of the consumer.
CX
Understanding how people experience a product or service is key to brand alchemy. We help brand touchpoints surprise and delight.
Branding
We deliver findings that bring brand identities to life.
Niche & Vertical
Going niche or vertical? Blaze a new trail in a specialized market as it evolves and grows.
Exploratories
Market gaps. White Space. Trends. Alchemy discovers alchemy to pioneer their way into new territories.
“What if.”
“It is through the combination of those two words that something new comes into the world.”
SERVICES
CASE STUDIES
Pre-Proposal?
Questions?
The Blog
“The secrets of alchemy are hidden in the laboratory of life.”