BLEND WITH THE HISPANIC MARKET
![Chameleon](https://achmy.com/wp-content/uploads/2024/06/Chameleon.png)
Discover your Brand’s secret hot sauce
Alchemy captures and combines the right information consisting of cultural awareness, accurate heartfelt messaging, and unexpected delightful experiences, your brand can have a magnetic effect on a Hispanic audience.
![Marigold_frame](https://achmy.com/wp-content/uploads/2024/06/Marigold_frame.png)
Captivate the Culture
Nearly 20% of the US population is Hispanic. That population’s projected growth by 2030 is 25%. Alchemy mixes a combination methodologies and techniques that are tailored to a burgeoning multi-faceted Hispanic marketplace. We excel in discovering the insight brands need to create a chemistry with Hispanic consumers.
- Traditional focus groups
- In-setting focus groups
- Webcam focus groups
- Video ethnographies
- Mobile diaries
- Community bulletin boards
- Hybrid methodologies
- Qual + Quan platform methodologies
Hispanic Category Experience
Alchemy has helped many brands define themselves within Hispanic audiences in a variety of categories. Our experience in the Hispanic markets and niche markets extends into areas such as:
- Cleaning products
- Healthcare
- Wellness
- Breakfast foods
- Family entertainment
- OTC medications
- Telecommunications
- Liquor
![Untitled design (1)](https://achmy.com/wp-content/uploads/2024/04/Untitled-design-1.png)